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Ad Age Social Engagement / Social TV Conference 2012: Second Screen Roundup
Theme of the Day: Engage Before, During, and After. On Wednesday, Advertising Age held its first conference dedicated to the changing landscape of television, the Social Engagement / Social TV...
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This Week’s Events in Video, Social Media Marketing, and Tech: May 14 – 18,...
It’s Internet Week in New York City this week, making it another busy week for video, social media marketing, and tech events. Take a look below for the link to all the Internet Week New York events,...
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Social Cinema Roundup: Prometheus, Katy Perry’s Timeline & Piranha 3DD
Yesterday, the Wall Street Journal ran a story and online video on the mutually beneficial relationship between celebrities, the entertainment industry, and social media. Even though we’ve been...
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Social Cinema Roundup: Madagascar 3, More Prometheus, & The Canyons
The love between the entertainment industry and social media finally appears to be a mutual relationship. While using social media to promote projects and connect with fans has become a part of the...
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Social Cinema Roundup: Prometheus, The Master, & Box Office Predictor
I thought I would finally get to write a social cinema roundup without mentioning Prometheus. But I’m afraid it’s just as I feared last time—Fox has created a viral video marketing vortex from which...
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Social Cinema Roundup: Robocop’s Viral Debut, Milyoni’s Award, & More
We’re almost halfway through July, and most of the summer’s biggest releases have already come and gone. So it’s a good chance to reflect on how much social media has influenced the cinema landscape....
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On The Radar: Second Screen Apps, Viral Videos, and Reddit Infographic
It’s Friday again, which means another installment of “On The Radar,” where the Magnet Labs bring you all the top digital stories, viral videos, and Infographics you may have have missed during the...
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Interview: Reid Rosefelt On Facebook Marketing for Filmmakers
From his website: Reid Rosefelt has worked as a film publicist and film marketer on over a hundred films, including “Stranger Than Paradise,” “Desperately Seeking Susan,” “High Art,” “All About My...
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The Social Media Oscars: Magnet Media Labs Podcast No. 11
Well folks, this is our last Magnet Media Labs broadcast from our office here on 12 West 27th Street in New York. We are in the midst of a big move to a new office, all the way down the street to 122...
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Crowdwatch: Veronica Mars, the Crowdfunding Game Changer
The Veronica Mars Kickstarter campaign can only be properly construed as a legitimate game changer. Six years after an unceremonious exit from television screens, Veronica Mars fans have spoken — they...
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